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Twitter Marketing : 

1. Optimize your Twitter bio. "Make sure your company identity and voice are branded well

2. Find out who the influencers and experts are in your target areas and interact with them on a regular basis.searching keywords that relate to your industry
3. Get colleagues involved. "Make sure your coworkers are following you on Twitter and tweeting, retweeting, engaging, etc."
4. Tweet regularly. "Regular tweeting is a sign of an active, healthy profile,If you only tweet once a week, or once a month folks will forget about you,
5. Ask followers to retweet, mention or favorite your tweets -- or to share content with a fresh tweet.
6. Track mentions -- and respond if appropriate  @
7. Retweet. "Don't be afraid to retweet as this will help link you with and cement your own thought leadership within your industry,
8. Follow trends/hashtags. "Look at the trending topics and hashtags and find a way to make a relevant connection to your brand
9. Favorite tweets. "Many people don't know about favoriting tweets, but it can get someone's attention more than a retweet or a mention,
10. Offer discounts or special deals to Twitter followers. "Run Twitter contests such as: 'The next 50 people that retweet me will receive a coupon for 50 percent off
11. Use images and videos.
12. Use buffer to set time

FB Marketing : 

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1. Create Facebook Page

2. Invite your friends: Let the people in your life know about your Page so they can support you by liking it. This initial audience helps you to establish credibility.

Share your Page – and make sure you like it yourself. Be a spokesperson for your business.

3. Be authentic: Share what you're genuinely excited about and your customers Be responsive: When people comment on your posts, show that your business is listening and that you care. If you need more time to answer a question, let them know that you're looking into it.Be consistent: The more regularly you post, the greater an opportunity you have for connecting with people and building trust. Setting a schedule for your posts can also help to maximise your team's time.Do what works: Replicate your success on posts that get more engagement.Make successful posts into successful promotions: When you notice that a post is getting a lot of engagement, promote it to reach even more people. When people like, comment on or share your posts, their friends are also eligible to see those posts in News Feed.

4 Your Page Insights will keep you up to date on activity on your Facebook Page.

5 competitor analysis

6 20 % business promotion and 80% user engagement post

7 Use hashtags

8 Facebook followers offers

9 Respond for quaries

10 connect people to other social media Tw Linkedin etc